LAUGHTER CONNECTS

Harness the power of humor to nurture more profitable business relationships

“In a world where AI and automation are becoming the norm, your most valuable sales tool is your humanity. Humor is human, and laughter connects.”

- Beth Sherman

Learn how comedians create instant emotional connection with any audience, and how you and your team can use it to fuel business success.

Hi, I’m Beth.

I’m a comedian and a 7x Emmy Award-winning Hollywood comedy writer.

As a speaker, I teach individuals and organizations how to harness the power of humor to create meaningful connection and genuine engagement with clients, colleagues and audiences.

Some of the shows I’ve written for:

“Why use use humor in business? For the same reason we use it in the rest of our lives:

Laughter is pure emotional connection.

When someone makes us laugh or smile, we feel seen and heard and understood. It’s a way to say things between the lines.”

- Beth Sherman

VIDEO: Why humor sells, and how to do it right (Watch time: 2 min)

“Beth’s talk was much more than entertaining; it was thought-provoking and highly practical. She managed to challenge conventional thinking while keeping the room laughing, engaged, and motivated.”

VIDEO: What to do when humor goes wrong at work (Watch time: 4 min)

If you're looking for a speaker for your event or meeting, I can help.

  • Conferences

  • Sales kickoffs

  • Masterclasses

  • Retreats and away day experiences

  • All staff events

  • Lunch + learns

  • Remote team-building

“Despite being the final session of our conference AND conflicting with an England match in the Euros, Beth's content and delivery attracted a full house and kept our delegates fully-engaged throughout.”

How does humor help business?

  • Create stronger client relationships in competitive markets

  • Strengthen bonds in remote teams

  • Deal with stress and building resilience

  • De-escalate emotionally-charged situations

  • Encourage creative problem-solving

  • Find common ground in volatile times

“If you are looking for an inspirational, authentic, and funny keynote, look no further than Beth Sherman.”

“My group were blown away by Beth’s charm, humour, expertise and service. I would 100% book her again and would urge you to do the same. ”

“From the very start, Beth connected with the audience, not only because she was so funny, but through demonstrating her skills of how to find humour and make any content funny. ”

Watch Beth’s speaker showreel

“Beth's speaker showreel oozes authenticity, is joyfully watchable, and is very booker-friendly. It is a reminder that a great showreel can instantly connect a speaker with a potential booker, just as the speaker will ultimately connect with their audience.”

Winner, Best Showreel 2024, The Speaker Awards, London