The Humor Connection Expert: Because you can’t convince until you connect

Comedian and 7x Emmy-winning writer Beth Sherman shows leaders and teams how to do what comedians do:

Communicate with humanity, clarity, and impact.

Brilliant and engaging! Our colleagues went on to use her framework the very next day!
— CX Director, Heineken

Humor is more than entertainment — leading research shows it’s a strategic communication tool with measurable ROI

Wharton Business School at the University of Pennsylvania found that people who use humor are seen as more trustworthy and more competent than those who don’t.

Harvard Business Review reports that humor makes organizations more innovative and resilient by boosting morale, creativity, and productivity.

Stanford Graduate School of Business teaches humor as a core leadership skill.

Learn how to harness the power of humor from a proven expert:

  • 7-Time Emmy Award-winning comedy writer

  • Stand-up comedian

  • Writer for Letterman, The Tonight Show, Ellen, Netflix, Queen Latifah, the Screen Actors Guild Awards, The Oscars, and more

  • Finalist, Best Live Speaker, The Speaker Awards

Beth Sherman, smiling and wearing a black blazer holding a microphone, standing on stage in front of a presentation screen with the text 'Speaker Beth Sherman'.

Trusted by

Brilliant to work with from start to finish, and the feedback we received from the event she did with senior leaders was exceptional.
— Managing Director | AND Digital

Keynotes

Beth presenting at a conference called 'The BIG Conversation 2024,' with a large screen displaying tips for engaging an audience, including 'Connect Quickly,' 'Engage Fully,' and 'Leave 'Em Wanting More,' all marked with green check marks.

Workshops &
Masterclasses

Beth Sherman stands at the front of a bright, modern meeting room, speaking to an attentive audience seated in rows and at tables. She gestures expressively, mid-explanation.

Breakout rooms & Panels

Beth Sherman, a woman with short gray hair, smiling and giving a presentation in front of a large screen, holding a remote control.

Watch video

Beth Sherman delivers a talk wearing a black ribbed top and a clip-on microphone. She smiles and gestures with one hand while holding a presentation remote in the other. Audience is visible in the foreground.

Humor isn’t a soft skill. It’s your most underused advantage.

With 30 years of elite comedy writing and stand-up experience, Beth’s keynotes and masterclasses show leaders how to use humor as a strategic business advantage — a powerful tool to inspire trust, foster deeper team connection, and communicate with impact and humanity in an increasingly automated world.

Her area of expertise and stage presence make her the perfect booking for:

  • Conferences looking for energy, relevance, and depth

  • Leadership offsites

  • Sales kickoffs

  • Internal comms or HR-led events

  • Dry or heavy events looking for actionable takeaway delivered in a highly engaging way

Book Beth!

Make a lasting impact by booking Beth Sherman for your upcoming event. She’ll work closely with you to understand your unique requirements and tailor her content to align perfectly with your goals and audience demographics.


To request a booking or find out more:

> fill out the online contact form
> email beth@bethsherman.com
> call (323)794-7279 or +44 7485679750
> book a FREE introduction call

Beth’s talk was much more than entertaining; it was thought-provoking and highly practical. She managed to challenge conventional thinking while keeping the room laughing, engaged, and motivated.
— Claire Ebrey | Founder and Director, Pride in Leadership

A spark of energy where your event needs it most

Beth’s not just interesting — she’s warm, outgoing, and engaging. Whether she’s opening the day or reviving the room after lunch, her sessions do more than inform, they energize. Her keynotes and workshops are known for being the ideal opener, the perfect reset, or the crowd favorite that’s a breath of fresh air in a packed agenda.

Beth Sherman stands in a warmly lit room, smiling as she chats with a man in a navy sweater. She holds her glasses and listens intently. Behind them is a table with a bouquet of flowers and softly glowing pendant lights.
Beth Sherman and a blonde woman with long hair smile joyfully as they take a selfie together at a conference. The blurred background reveals a seated audience and a large screen displaying “The BIG Conversation 2024.”
A brilliant investment of an hour.’
— Gwyn March | CPD Advisor, Institute of Practitioners of Advertising (IPA)
Beth Sherman stands in front of a seated audience, mid-speech, wearing a black leather jacket and holding a slide remote. Behind her, a large screen displays the words: “Laugh, connect, repeat. www.BethSherman.com”. She appears animated and engaged,

Why Beth?

In today’s fast-moving business world, attention is short, trust is fragile, and most presentations fall flat. Beth Sherman teaches professionals how to use humor—not simply for laughs, but for connection, persuasion, and impact.

She translates the tools of comedy into actionable strategies that help teams engage audiences, pitch with personality, and lead with authenticity.

Beth has 30 years of experience as a comedian, performing on stages everywhere from Las Vegas to Iraq.

She’s a seven-time Emmy Award-winning comedy writer, with writing credits that include The Late Show with David Letterman, The Tonight Show with Jay Leno, Ellen, and the Academy Awards, where she’s written funny and engaging content for A-listers like Tom Hanks, Helen Mirren, and Queen Latifah.

Now Beth brings her vast creative experience to the business stage – delivering high-energy keynotes and masterclasses packed with laughter, insight and practical strategies. With a topic and style that draws delegates to the room and adds life to dry conferences, her talks equip audiences with a humor toolkit they can use to build rapport, diffuse tension, and communicate with clarity and confidence.

Popular keynotes

A Comedian’s Guide to Communicating With Clarity

Discover how humor drives connection, clarity, and influence in business. This keynote offers laugh-out-loud insights and an instantly implementable framework to help professionals communicate with confidence, ease tension, and make messages stick.

What AI Can’t Do: How to Sell Like A Human

In a world dominated by AI, the best way to stand out is to be more human. This talk blends comedy techniques, sales strategy, emotional intelligence, and storytelling to give teams the tools to create and deliver engaging presentations that stir emotion, build trust and drive results.

Popular workshops

The Writers Room: A Workshop on Creative Collaboration

Modeled after an American TV writers room, this hands-on session sparks creativity, builds collaboration, and teaches teams how to use storytelling and humor to connect, communicate, and think more like creators. No punchlines required—just a willingness to play, share, and surprise yourself.

Laughter Connects: Why Smart Leaders Use Humor

An entertaining and engaging keynote that teaches business leaders how to use humor to build trust, increase emotional intelligence, and create authentic connection with teams. Humor in leadership isn’t about telling jokes. about telling jokes; it’s about leading with empathy, presence, and personality.

Stand Up and Lead: A Hands-On Humor Workshop

Tired of leadership training that’s as much fun as a root canal? This interactive session brings the energy of stand-up comedy to your conference or event. Attendees learn firsthand how great leaders (and comedians) use truth, humor, and presence to build trust and spark action. It’s fun, engaging, and HR-safe!

From our first email to our last goodbye she was fantastic. Her talk was one of our most popular. Highly recommend Beth.
— Rebecca Nicholls | Events, Networks & Awards Manager, Institute of Internal Communication

Watch Beth’s speaker showreel

Testimonials

Brilliant and engaging! Our colleagues went on to use her framework the very next day!
— Heineken
Brilliant to work with from start to finish, and the feedback we received from the event she did with senior leaders was exceptional.
— Managing Director | AND Digital
Beth recently spoke at the IoIC Festival and from our first email to our last goodbye she was fantastic. Beth is warm, very likeable, humorous (maybe that’s obvious but not every LinkedIn bio tells the truth!) and knowledgeable. Her talk was one of our most popular and I could hear the laughter from the Green Room. Would highly recommend Beth.
— Institue of Internal Communication
Beth’s session was a high point of the conference!
— Mortgage Bankers Association, Great River Conference
Beth is that rare combination of engaging storyteller, sharp thinker and natural connector. Her humour and warmth created a truly safe, uplifting space where our attendees could lean in, reflect, laugh, and actually connect with one another (not just passively listen).
— The Meetings Show
Beth’s talk was much more than entertaining; it was thought-provoking and highly practical. She managed to challenge conventional thinking while keeping the room laughing, engaged, and motivated.
— Pride In Leadership Conference
Beth’s talk was a masterclass in using humor to connect and persuade. She delivered practical, memorable tools that resonated deeply with our audience of advertising professionals—helping them appear more competent, relatable, and confident. Feedback was glowing, with one attendee calling it ‘a brilliant investment of an hour.’
— Institute of Practitioners in Advertising
If you are looking for an inspirational, authentic, and funny keynote, look no further than Beth Sherman.
— Raleigh Educational Trust Annual Conference

Your questions, answered

Q: By booking a talk on humor, will I risk offending people?
A: Beth teaches audiences how to use humor as a skill for connection. It's not about questionable banter or cheap punchlines, it's about presence, warmth, and trust.

Q: Is this right for our industry?
A: Yes. Beth has spoken to teams in finance, law, advertising, healthcare, and human rights. Humor done well doesn’t undermine credibility—it enhances it. Check out these studies from Harvard Business Review and the Wharton Business School at the University of Pennsylvania.

Q: We’ve done communication training already.
A: Most communication training teaches what to say or how to say it. Beth helps audiences unlock their natural ability to connect, a critical advantage in high-stakes leadership, sales, and influence.

Get in touch

Listen to Beth’s podcast appearances

One-to-one presentation coaching

Giving a keynote yourself - or think your internal speakers could use some help?

Whether it’s a keynote, pitch, or internal presentation, Beth’s one-to-one presentation coaching helps professionals of all abilities show up with clarity, confidence, and a message that truly connects.

Working collaboratively, Beth will help you:

  • Sharpen structure

  • Add just the right amount of humor

  • Deliver with presence that keeps people listening and engaged throughout

Beth doesn’t try to make speakers into comedians. She helps them become the most effective, entertaining, and memorable version of themselves.